Shanghai’s loss is about to be Suzhou’s gain, as the world’s number 1 soft drink maker is setting about moving its biggest eastern China production plant out of the big smoke after almost 40 years.
上海的损失即将成为苏州的收益,因为这家全球第一大软饮料制造商正着手将其华东地区最大的生产工厂从近 40 年后的浓烟中搬出。
Live in Nanjing, Hangzhou, Wuxi, Changzhou, Suzhou or just about anywhere else in the Yangtze River Delta? Then pick up your nearest can of coke and look at the back. Chances are you will see that it says; “bottled in Shanghai” [it may aalso reference Coke’s factory in Anhui, Nanjing or elsewhere, but Shanghai remains the “mother ship”].
居住在南京、杭州、无锡、常州、苏州或长江三角洲的其他地方?然后拿起离你最近的一罐可乐,看看背面。您很可能会看到它说: “在上海装瓶”[也可能指可口可乐在安徽、南京或其他地方的工厂,但上海仍然是“母船”]。
That’s all about to change, with that which is Swire Coca Cola’s biggest investment to date in China; some ¥2 billion.
这一切即将改变,这是太古可口可乐迄今为止在中国最大的一笔投资;约20亿日元。
So grab a fizzy drink (of your choice) for the story…
因此,为故事准备一杯碳酸饮料(您选择的)……
In 1988, Shanghai Shenmei Beverage Food Co., Ltd. was founded at 251 Wenyi Lu, Minxing Development Zone as the first Coca-Cola bottle factory investment in Shanghai.
1988年,上海申美饮料食品有限公司在闽兴开发区文一路251号成立,是可口可乐在上海投资的第一家瓶装厂。
So off they now go, headed to Kunshan in Suzhou, by many accounts a kind of sleepy place. Not much happens here, except that is, for making money. Kunshan has for some time been China’s top performing county-level city in China, by GDP, with a slew of foreign companies invested therein.At one point as long as about 2 decades ago, LG were producing half of the world’s laptop computers in Kunshan.
所以他们现在出发,前往苏州的昆山,在许多人看来,这是一个昏昏欲睡的地方。除了赚钱之外,这里没有发生太多事情。昆山长期以来一直是中国GDP表现最好的县级城市,有大量外国公司在昆山投资。早在大约20年前,LG就曾在昆山生产全球一半的笔记本电脑。
Yet, even describing Kunshan as part of Suzhou is contentious. Despite it being directly under the administration of the Suzhou authorities, Kunshan is keen to distance itself at every available opportunity. Duke University is a case in hand, with the Uni’s website specifically listing its address as 市昆山市。。。, ie missing the prefecture-city level prefix that is standard in China, which would make the correct address in theory 苏州市昆山市。。。
然而,即使将昆山描述为苏州的一部分也是有争议的。尽管昆山直属苏州当局管辖,但昆山却热衷于利用一切可能的机会与自己保持距离。杜克大学就是一个例子,该大学的网站上专门列出了其地址为市昆山市。。。,即缺少中国标准的地市级前缀,这理论上是正确的地址苏州市昆山市。。。
It’s a bit odd, since from a foreign perspective at least, many people have at least heard of Suzhou. So why not promote it?
这有点奇怪,因为至少从外国人的角度来看,很多人至少听说过苏州。那么为什么不推广呢?
All that withstanding, today, the model for Kunshan has to a degree shifted, towards food. Therefore Coca Cola now joins Starbucks, which has placed their China R&D centre in Kunshan, to build that which was a tiny farming community half a century ago to, essentially, Shenzhen V2.0. On a smaller scale of course, but the economic effect is much the same.
尽管如此,今天昆山的模式已经在一定程度上转向了食品。因此,可口可乐现在与星巴克一起,将其中国研发中心设在昆山,将半个世纪前的一个小型农业社区打造为深圳V2.0。当然规模较小,但经济效果大致相同。
This decision was in fact just announced in October. But now we know Coke, as we know it, will be coming to us out of Kunshan sooner than we think, to the annual tune of 1.6 million tonnes of canned beverages from sometime next year.
事实上,这一决定是在十月份才刚刚宣布的。但现在我们知道,正如我们所知,可口可乐将比我们想象的更早地从昆山来到我们这里,从明年某个时候开始,每年的罐装饮料产量将达到 160 万吨。
The American super giant’s move is significant on a number of levels, not least for it consolidating a multi-billion dollar high-end food industry cluster that is rapidly becoming the new hallmark of sleepy old Kunshan.
这家美国超级巨头的举动在很多层面上都意义重大,尤其是它巩固了价值数十亿美元的高端食品产业集群,该产业集群正在迅速成为沉睡的老昆山的新标志。














